SBI Card Expands SimplyCLICK Benefits for Online Shoppers

SBI Card Upgrades Its Most Popular Online Shopping Credit Card

SBI Card has announced an exciting upgrade to its SimplyCLICK Credit Card, one of India’s best-known entry-level cards for online shopping. The bank has expanded cashback categories, added new partner brands, and improved reward redemption options, making the card more rewarding for digital-first customers.

The SimplyCLICK Card, originally launched to encourage e-commerce spending, has been widely used by young professionals, students, and online shoppers for its simple rewards structure. With this update, SBI Card aims to help users earn faster, redeem easier, and save more on their everyday online purchases.

What’s New in the SimplyCLICK Upgrade

The new update brings several enhancements designed to reflect changing shopping habits in India. Let’s look at the main highlights:

1. Increased Rewards on Online Shopping

  • SBI Card has increased the reward rate from 5X to 10X points on selected e-commerce platforms.
  • Popular partner sites like Amazon, Myntra, Apollo 24|7, BookMyShow, Yatra, and UrbanClap (now Urban Company) will offer double the earlier reward rate.
  • Users can now earn up to 2.5% value back on online spends, compared to about 1.25% earlier.

2. New Merchant Tie-ups

SBI Card has added several new online merchants where users can earn accelerated rewards.
Some of the newly added platforms include:

  • Zomato and Swiggy – for food delivery and dining.
  • Nykaa – for beauty and lifestyle shopping.
  • BigBasket and Blinkit – for online grocery purchases.
  • MakeMyTrip – for travel and hotel bookings.

These additions make the card more versatile, rewarding users on categories beyond traditional retail.

3. Simplified Reward Redemption Process

Earlier, users needed to log in to the SBI Card portal to redeem points, which could be time-consuming. The new update allows redemption directly through the SBI Card mobile app or website, with options for:

  • Statement credit (reduce your bill amount)
  • Gift vouchers from top brands
  • Shopping on the SBI Rewards Store

This instant redemption option improves convenience and ensures that points don’t go unused.

4. Limited-Time Launch Offer

As part of the relaunch, SBI Card is offering a bonus of 2,000 reward points on spending ₹50,000 within the first 60 days of upgrade activation. This gives new users a strong head start on savings.

Revised Reward Structure (Post Upgrade)

Spend Category Previous Rewards Updated Rewards Effective Value Back

Partner Online Merchants

5X Reward Points

10X Reward Points

~2.5%

Other Online Spends

1 Reward Point / ₹100

2 Reward Points / ₹100

~0.5%

Offline Spends

1 Reward Point / ₹100

1 Reward Point / ₹100

~0.25%

Annual Online Spend Bonus

₹1L & ₹2L spends

₹1L, ₹2L & ₹3L spends

2,000 / 3,000 / 5,000 bonus pts

Renewal Fee Waiver

₹1L spend

₹1.5L spend

Annual fee waived

Each reward point is worth ₹0.25 when redeemed for statement credit or vouchers, giving real value back on every rupee spent.

Annual Fee and Eligibility

  • Joining Fee: ₹499 + GST
  • Annual Fee: ₹499 (waived if annual spends exceed ₹1.5 lakh)
  • Eligibility: Salaried or self-employed individuals aged 21–60 years with a good credit score (minimum 700 preferred).

Even with the new upgrades, SBI Card has kept the same affordable fee, maintaining the card’s value-for-money appeal for students and young professionals.

Why This Upgrade Matters

The upgrade to SimplyCLICK is more than just higher rewards—it reflects India’s shift toward digital spending. With more people shopping online for groceries, clothing, and services, SBI Card’s move ensures that users continue earning maximum benefits on these transactions.

Key advantages of the upgrade:

  1. More Online Partners: Covering all major online categories — shopping, travel, food, and beauty.
  2. Higher Reward Rate: 10X rewards are now among the best in the entry-level segment.
  3. Better Redemption: Easier access to points and faster redemption.
  4. Affordable Fee: Still one of the lowest-fee cards offering high-value rewards.

Example: How Much Can You Earn in a Month

Let’s assume an average urban online shopper’s monthly spending pattern:

Spend Type Monthly Spend (₹) Reward Rate Cashback Value (₹)

Online Shopping (Amazon, Myntra, etc.)

10,000

2.5%

250

Food Delivery (Zomato, Swiggy)

4,000

2.5%

100

Travel & Movies (Yatra, BookMyShow)

5,000

2.5%

125

Other Spends

6,000

0.5%

30

Total Cashback Value per Month

25,000

 

₹505

That’s around ₹6,000 in annual savings, enough to completely offset the annual fee and still deliver real value.

Comparing SimplyCLICK with Similar Cards

Credit Card Best Category Reward Rate (Online) Annual Fee

SBI SimplyCLICK

E-commerce & Shopping

Up to 2.5%

₹499

HDFC Millennia

Online & Wallets

Up to 5%

₹1,000

Axis Bank Neo

OTT & Groceries

Up to 5%

₹250

ICICI Amazon Pay

Amazon Shopping

5%

Lifetime Free

Verdict:
The upgraded SimplyCLICK Card remains one of the best entry-level credit cards in India for general online spending, offering a balance between affordability and flexibility.

Additional Benefits

Alongside enhanced rewards, SBI Card continues to offer:

  • Fuel Surcharge Waiver: 1% waiver on fuel spends between ₹500 and ₹3,000.
  • Welcome Gift: ₹500 Amazon or Flipkart voucher on joining.
  • Contactless Payments: Tap-and-pay functionality for faster checkout.
  • EMI Conversion: Convert any purchase above ₹2,500 into easy EMIs via the app.
  • Security: Advanced chip and PIN technology for safer online transactions.

The Bigger Picture: Strengthening Digital Rewards

SBI Card’s upgrade aligns with its strategy to capture India’s fast-growing digital payments and e-commerce market. With younger users relying more on online platforms, enhancing SimplyCLICK ensures continued relevance in the digital economy.

In FY2025, online credit card spends in India have grown by more than 35%, according to RBI data. By updating the SimplyCLICK’s reward structure, SBI Card is responding directly to this shift, rewarding users for the kinds of purchases they already make most often.

Expert Insight

Financial analysts have praised SBI Card’s decision to revamp its most successful credit card line.

“SimplyCLICK’s upgrade is timely and well-targeted. It offers better digital rewards without increasing the fee, which makes it ideal for millennials and first-time credit card users,” said a senior credit card consultant.

Experts also point out that the inclusion of grocery and food delivery categories shows SBI Card’s understanding of real-world spending patterns of young consumers.

How to Maximize SimplyCLICK Benefits

To make the most of the upgraded SimplyCLICK Credit Card:

  1. Shop through Partner Websites: Always use SBI Card’s partner links or app to earn 10X points.
  2. Use for Monthly Essentials: Pay for groceries, food, and OTT subscriptions through partner sites.
  3. Redeem Smartly: Use points for statement credit or high-value vouchers.
  4. Spend ₹1.5L+ Annually: To waive the renewal fee automatically.
  5. Track Offers: Check the SBI Card app regularly for partner updates and limited-time bonus deals.

Real User Perspective

Early users of the upgraded SimplyCLICK have reported noticeable improvement in value. A college student from Mumbai shared:

“I use SimplyCLICK for all my online shopping and Swiggy orders. With the new update, I earn points faster and can redeem them instantly. It feels like getting paid to shop.”

Such feedback highlights how the card continues to deliver real savings and convenience for its target audience.

Conclusion

With enhanced rewards, new online partners, and improved redemption options, the SBI SimplyCLICK Credit Card has become even more valuable for India’s growing base of online shoppers. It retains its position as a top entry-level card — simple, rewarding, and affordable.

If you regularly shop online, order food, or book travel digitally, the upgraded SimplyCLICK is one of the best all-round choices in 2025. SBI Card’s thoughtful improvements make it a modern, flexible tool for maximizing rewards in a digital-first lifestyle.