Updated on May 05, 2026
Author: MybankingTips Team
AU Bank Launches Four New Credit Cards
AU Small Finance Bank has recently expanded its credit card portfolio by launching four new cards – Ananta, Lakshya, Tejas, and Prathama.
These cards come with a modern design and names inspired by Indian heritage. While the look and positioning feel premium, the reward structure remains simple and easy to understand, similar to AU Bank’s existing offerings.
Quick Comparison of AU Bank Credit Cards
Key Highlights of Each Card
AU Ananta Credit Card
- Premium offering with ₹2,000 annual fee
- Up to 5X rewards on shopping, dining & travel
- Quarterly lounge access (spend-based condition)
- Milestone benefit of up to 50,000 reward points
Best for: High spenders looking for rewards + lounge benefits
AU Lakshya Credit Card
- Mid-range card with ₹1,000 annual fee
- 5X rewards on grocery & contactless spends
- 8 domestic lounge visits per year
- Simple reward structure for everyday usage
Best for: Regular spenders who want balanced benefits
AU Tejas Credit Card
- Entry-mid card with ₹500 annual fee
- 5X rewards on AU Rewardz platform
- No lounge access
- Focus on online redemption & travel bookings
Best for: Users who book via AU Rewardz frequently
AU Prathama Credit Card
- Entry-level card with ₹100 annual fee
- 2X rewards on contactless payments
- No welcome or lounge benefits
Best for: Beginners looking for a low-cost credit card
Reward Structure Explained
All four cards follow a simple reward model:
- Accelerated rewards on selected categories
- Base rewards on other spends
- Lower rewards on utilities & telecom
This makes them easy to use but slightly less competitive compared to high-value reward cards.
Lounge Access Benefits
- Ananta: 4 lounge visits per quarter (with spend condition)
- Lakshya: 8 visits per year (2 per quarter cap)
- Tejas & Prathama: No lounge access
Fees & Positioning
AU Bank has clearly positioned these cards across different segments:
- Premium: Ananta
- Mid-range: Lakshya
- Entry-mid: Tejas
- Entry-level: Prathama
This wide pricing strategy makes the cards accessible to a broad range of users.
Pros & Cons
Pros
- Simple and easy reward structure
- Wide range of pricing options
- Decent welcome benefits (except Prathama)
- Lounge access on higher variants
Cons
- No standout or unique features
- Limited high-value reward opportunities
- Lounge access comes with spending conditions
Final Verdict
The new credit cards launched by AU Small Finance Bank focus more on simplicity and accessibility rather than premium benefits.
While Ananta and Lakshya offer decent value for mid-to-high spenders, Tejas and Prathama are more suited for beginners or low spend users.
Overall, these cards are good for users who prefer simple rewards without complex conditions, but may not be the best choice for maximizing value-back.
If you want, I can also create:
- Comparison with other AU cards like Zenith/ixigo
- Internal linking version for your website
- Social media captions + creatives for this news 🚀
Apply for a Credit Card & Get Instant Approval