American Express offers its cardholders an exclusive Reward Multiplier portal similar to HDFC SmartBuy, ICICI iShop, or Axis Grab Deals. Through this portal, you can shop with top brands and earn accelerated Membership Rewards points on your purchases.
The points you earn depend on the AmEx credit card variant you hold. You can shop for travel vouchers, electronics, fashion, flights, and more with leading partners like Flipkart, Apple, Tanishq, Dyson, Croma, MakeMyTrip, and others.
January 2026 Update
- Klook vouchers have been removed from the Reward Multiplier portal.
- All other partner brands continue to offer bonus Membership Rewards points.
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Eligible American Express Credit Cards
The following cards can earn up to 10X Membership Rewards points through the Reward Multiplier portal:
- American Express Centurion Credit Card
- American Express Platinum Charge Card
- American Express Platinum Reserve Credit Card
- American Express Platinum Travel Credit Card
- American Express Gold Card
- American Express Membership Rewards Credit Card
- American Express SmartEarn Credit Card
- American Express Platinum Corporate Card
- American Express Gold Corporate Card
- American Express Corporate Green Card
Reward Multiplier Benefits
By shopping through the Reward Multiplier portal, you can earn bonus reward points based on your card type. Here’s a quick overview of the bonus points structure:
Reward Multiplier Partner Brands
AmEx partners with popular brands across various categories. Bonus points are earned only when shopping through the Reward Multiplier portal:
- Marketplace: Flipkart, AJIO, Myntra
- Travel: MakeMyTrip, Etihad Airways, Mokobara
- Electronics: Apple, Dyson, Croma, OnePlus, Acer, Lenovo, Boat, Norton
- Fashion: Tanishq, Marks & Spencer, Hidesign, Puma
- Global Shopping: FARFETCH
- Others: Forest Essentials, Fastrack, IGP, Giva, Udemy, SkillShare, Assembly, Titan
How to Earn Bonus Membership Reward Points
- Visit the AmEx Reward Multiplier portal.
- Select your merchant and click Shop Now. Logging in is not required.
- Enter your AmEx card details for verification and submit.
- Ensure your cart is empty on the merchant website before adding products.
- Complete your purchase using the same AmEx card used for validation.
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Terms and Conditions
- Only eligible AmEx cards can earn Reward Multiplier points.
- Bonus points are earned only when redirected through the Reward Multiplier portal.
- Bonus points are capped at 25,000 per month per card.
- Points are credited within 120 days after a valid transaction.
- Full payment must be made with the eligible AmEx card; partial payments with other methods are not eligible.
- Cancelled or returned items do not earn bonus points.
- AmEx may modify offers or partner merchants without prior notice.
Tips to Earn Bonus MR Points Successfully
- Clear browser cache and enable cookies.
- Do not shop in incognito or private browsing mode.
- Keep your cart empty when starting a new purchase.
- Complete the payment fully with your eligible AmEx card.
- Avoid cancelling or returning purchased items.
- Do not use the merchant’s mobile app when redirected from Reward Multiplier.
Exclusions
Bonus MR points are not credited for:
- All mobile phones on Flipkart and Tata Cliq
- Gold, silver coins, gemstones
- Gift cards and vouchers
- Certain electronics like Mi TVs, Apple iPhones, Xiaomi, OPPO, and Vivo models
- Flight and hotel bookings, bill payments, insurance, recharges
- Delivery charges, taxes, and other fees
Gift Vouchers via Reward Multiplier
You can also buy gift vouchers through the portal:
- Click Shop Now on the Reward Multiplier portal.
- Select vouchers on the AmEx Gyftr website.
- Pay using your AmEx card. The voucher will be sent to your email.
- Bonus MR points are credited within five days.
Vouchers can be redeemed on brand websites, or shared as gifts.
Bottom Line
The American Express Reward Multiplier portal makes shopping with your AmEx card more rewarding. With accelerated Membership Rewards points and exclusive partner offers, cardholders can maximise benefits across shopping, travel, electronics, fashion, and more.
Always follow the portal rules and pay with the correct card to ensure your bonus MR points are credited.